ADWEEK has a long legacy of being a source of marketing news but in 2024 it was time for a rebrand. Along with the team at Storyarc, we simultaneously rebranded the long standing brand of ADWEEK while prepping for their largest event and reveal of the rebrand at Cannes. I took the lead on the Cannes event and in 3 short weeks created ADWEEK's most successful event.